Full course description
This 3-tier package includes the core, intermediate and advanced tiers.
Core: The Core tier helps participants establish a shared understanding of TDM and equip them with the foundational knowledge needed to identify transportation needs, understand TDM strategies, define program goals and objectives, understand travel behavior, design effective programs, and evaluate performance.
Intermediate: The Intermediate tier provides practical knowledge, tools, and application opportunities that put concepts into practice to help participants develop successful TDM programs. Learners will explore TDM strategies, stakeholder engagement, flexible work options, data analysis, active transportation, parking management, employer benefits, QTFBs, and incentive-based approaches that support sustainable travel choices.
Advanced: The Advanced tier focuses on leadership, strategy, management, and growth to help participants advance successful TDM programs. Participants will explore strategic planning, funding and partnerships, performance measurement and ROI, program management, resilience planning, policy development, stakeholder engagement, and emerging technologies that support long-term success.
The TDM Professional Learning Series provides a foundational education for individuals in the Transportation Demand Management (TDM) field. The series is a 1-hour live, online course offered weekly and is recorded to enable participants to access after the live session.
The Learning Series is offered at 3 tier-levels to appeal to learners of every experience level in the industry, including core, intermediate, and advanced.
This package includes 24 sessions made up of 1-hour, live online instruction, interaction with other participants, skill-building activities, and interactive competency checks. After completing the courses, participants receive three microcredentials to share on social media.